The prevalence of internet use has driven businesses, small and large, to bring their advertising campaigns online. With this, new strategies are continually tried to gain a large portion of the market compared to competitors. The success of a business that operates online depends entirely on the amount of traffic it draws to its sites…
WordPress is by one of the most important tool to create your website and scribble blogs. Several people own wordpress sites without even knowing half its real significance. Why do you create a wordpress site? Is it simply because you love to write and the best way to exhibit your skills is through maintaining a…
Building a business website is an exciting process. Whether your business has been around for a while, or whether it is brand new, if you have decided that a website is the best way to proceed then this guide can help you get started. Before you can start drafting up website content, you need to…
Introduction Remarketing, as we know, can be a remarkably effective browser-specific advertising-cum-marketing technique. It can be used considerably to maintain the interest of customers and to prevent them from walking away without a fight. It essentially displays ads which are based on their internet browsing patterns. It also renegotiates when a customer abandons a product…
While working as a consultant I hear a lot of talk about the social media sites from people at conferences, marketers and by entrepreneurs. Unfortunately a lot of this information I hear is incorrect and misdirected. The spread of this misinformation is continuing. So I want to Debunk some of the Common Myths about Social…
For over a decade now WordPress has been one of the best and most popular content management systems and blogging tools, thanks to its simplicity and the abundance of free themes and plugins available to every user. In the recent years more and more people are using WordPress as a perfect e-commerce tool, since it…
A website is a requisite way to reach customers in today’s market. But what if yours isn’t helping you generate more business? There are some specific strategies you can use to resolve this problem. Here’s how to increase your company’s bottom line using your website. Is a redesign necessary? First of all, assess whether it’s…
With every mass communication medium coming and going, we have to be very alert and sensitive in choosing our marketing medium. If we see the current scenario, you will find that the coming time is of internet. Slowly and gradually, the internet is gaining popularity and appears to be the future. The radio, Television everything…
Today you can open up any search engine and you can find that for any one search query of yours, there are numerous search results from numerous sites on the web. And that’s not astonishing at all. After all there are infinite sites on the web today and every day many new sites are adding…
In the same way a printed wedding invitation is taken more seriously than an e-vite, print marketing pieces often carry more heft than mass emails, pop-up ads and other common forms of digital marketing. Particularly when it comes to building a brand’s reputation, producing print pieces that can be placed directly in front of the…
